Email Newsletters, Newspapers, Television? Really?
Here’s some food for thought when figuring out your advertising budgets.. You know by now newspapers are struggling (and that’s being kind), but it seems broadcast television is not doing much better; http://bit.ly/bIyX1Q. The average broadcast TV watcher is now in their 50s.. And that’s on popular networks!! Now it seems email is just too slow for the next generation as well: http://bit.ly/aSd5UB . There is a dynamic shift in how we communicate going on right now. Are you being passed by?